L'Oreal Professional Serie Expert Serioxyl Densifying Shampoo 300ml Styling It provides a reliable hold

It provides a reliable hold while allowing for flexibility and natural movement

Protect your hair while maximising styling results with ghd's #1 bestseller

How to use: Apply to wet hair and lather

Follow with a styling product of your choice

This restorative formula hydrates soothes

L'Oreal Professional Serie Expert Serioxyl Densifying Shampoo 300ml Styling It provides a reliable holdThe L'Oreal Serie Expert Serioxyl Densifying Shampoo cleanses the scalp from impurities, while adding body to the hair. Hair is densified and radiant. Lightweight gel enriched with Magnesium*, gently purifies and helps to give the feeling of thicker, more fuller hair. How to use: Apply evenly to wet scalp and hair. Massage into hair to create a light foam and rinse thoroughly. For best results follow with Serioxyl Denser Hair. *Magnesium salt.